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Balboni Communication Group (BCG) is a full-service Public and Government Relations Agency under Frederick J. Balboni, Jr., a veteran broadcast journalist, seasoned communication practitioner, and music creator.
Herb Reed Enterprises (HRE), a BCG subsidiary, holds the international Trademark of the Rock & Roll, Vocal, and Grammy® Halls of Fame group, The Platters®.
Combined, BCG – HRE, guided by the First-Best-Only (FBO) principle, strives for excellence in developing opportunities to bolster the success of their clients and interact synergistically to create innovative, tactical strategies that provide potent pathways to current and future durable stakeholders. Both entities have been operating as single-member, limited liability companies within the Commonwealth of Massachusetts since 2004 and 2005, respectively.
The Communicator: Broadcast Journalist, Publicist, and Public Affairs
Mr. Balboni is globally recognized as a communications expert, specializing in branding, broadcasting, government affairs, public and crisis communications, artist management, contract negotiation, radio-video-audio production, and promotion.
He began his broadcasting communications career, starting with a stint as an anchor/reporter for the oldest television station in the US, WBZ-TV (a former NBC affiliate), for a prime-time show called “!” written, produced, and presented by teenagers in the Boston metropolitan area.
Mr. Balboni achieved his Bachelor of Science degree in Speech from Boston’s Emerson College, concentrating on communication, politics, and law, later receiving his Massachusetts Department of Education Teaching Certification. He honed his talents in media and communications in various capacities


Years in Communications and Artist Management
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